Brandweek - Reset with Hopi Thank you very much for your participation in our "BrandWeek: Reset with Hopi" event focusing on the future of digital transformation. As part of the journey of hyper-personalization and productization, we are accelerating...
Cookies, in their simplest definition, are small pieces of data sent by the web server and stored on the user's computer, have been used by companies for many years to track consumers' online behavior. They help brands identify their customers...
Opportunity from Challenge: 4 Martech Trends to Follow in 2021 New applications and sanctions related to communication and data processing make it mandatory for martech applications to be based...
Experience 2030: Has Covid 19 created new user types? With the new survey conducted by SAS on their purchasing habits and brand practices with 10,000 consumers in the EMEA...